Signascript, a company that provides handwriting machines and systems to high end business’s such as hotels and delivery services, needed a new brand repositioning for the Swiss market. A new the brand identity was created and developed: look and feel, typography, colors, art buying, illustrations, photoshoots, and sample cards. This design then served as the foundation for the website's UX/UI.

For potential customers to understand why the handwriting machines would be such an asset to their business, it was important to design a simple and straight forwards system to showcase the machines and its specifications as well as examples of its handwriting.